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Gold writes: "Limo wars, flag wars, logo wars - Britain is playing host to one giant sports day for the world's most powerful people."

Shown here outside number 10 Downing Street, Mitt Romney's world tour got off to a bad start when he questioned British preparation for the London Olympics. (photo: Getty Images)
Shown here outside number 10 Downing Street, Mitt Romney's world tour got off to a bad start when he questioned British preparation for the London Olympics. (photo: Getty Images)



London 2012: Welcome to the Idiot Games

By Tanya Gold, Guardian UK

29 July 12

 

Limo wars, flag wars, logo wars - Britain is playing host to one giant sports day for the world's most powerful people.

omorrow sees the anti-Olympic protest, which is in London's Mile End Park and includes deputations from cross citizens, who are presumed to wear small knitted hats and to hate everything, especially stick-throwing and joy. (Do come along.)

Unless, of course, as conspiracy theorists contend, the protest will be annihilated by teenage G4S storm-troopers carrying microwave weapons. (Perhaps G4S are more of a danger to themselves?) We have heard complaints about cleaners living in box rooms, and evil sponsors, and we have learned what a militarist dictatorship feels like - it feels like an airport. Now we are in the patriotic backwash, as journalists watch people doing the same thing at the same time and attempt to analyse it, which is futile because it is so simple. The Olympic Games is a Mexican wave, and if a wave feels like unity, then so does any act that everyone can engage in, including death. It feels almost too late to say that many communal endeavours excite me, but men throwing sticks do not.

Boo, you say. But I write for those who see the Olympics as a giant sports day that has screamed unasked out of the unconscious, with additional economic repercussions, and who would probably enjoy it more if there had been less hypocrisy. I cannot conclude my anti-Olympic sentiments without mentioning Atos, sponsors of the Paralympics, and the company responsible for testing, or rather removing, disability living allowance. I will only say that if the Olympic mascots, two one-eyed drips of steel called Wenlock and Mandeville, applied to Atos for disability living allowance, which is surely the inalienable right of all cyclops, they probably wouldn't get it.

Now it is here, the only sensible course is to treat the Games as a fascinating anthropological experiment, as people who would normally avoid London arrive to participate in the "Stupid Olympics". The most fun so far was watching Mitt Romney, whose name translated into German is almost, but not quite, "With Stupid", call Ed Miliband "Mr Leader". This is all good, but it is not worth £9bn and it is not a legacy unless Mr Leader adopts Mr Leader as his full-time nickname, which I hope he does. Almost as fun was the North Korean meltdown over the wrong flag flying at the football - Flag Wars (Heat 1). I hoped that the North Koreans had better things to worry about, including the possible existence of a new first lady, or Comrade Wife, called Ri Sol-ju, but they do not.

The Taiwanese are also annoyed, because China made the terrified Regent Street Happy Flag Depository take down the Taiwanese flag, possibly because Hamleys can't afford to lose the Chinese embassy account (Flag Wars - Heat 2).

This is all Playmobil diplomacy, and it is almost as wonderful as watching the Eurovision song contest morph into a metaphor for no one being over the Franco-Prussian war, as it always does. The possibilities for chaos were symbolised when the culture secretary, Jeremy Hunt, attempted to ring a bell today; it fell apart, made a woman scream and the scene is now available on YouTube with a disco mix. When asked about Hunt's "mishap with the bell end", the mayor of London said he was "head down doing other things".

Then there is the arrival in London of heads of state who were told they could not travel to the opening ceremony in a crocodile of rival limousines (Limo Wars), but had to congregate at Buckingham Palace and get on a bus: the world's wackiest school trip. It even had monitors. To have so many tyrants collected together that they have to travel in a pack is hardly democratic, but watching them likewise tyrannised is gratifying.

The new Serbian president, Tomislav Nikolic, said in advance he would definitely not shake hands with, and so presumably did not sit next to, Kosovo's prime minister, Hashim Thaçi, and hopefully there were other fights. Who sat at the front with the Queen and who sat at the back and threw Rice Krispies at Michelle Obama? As I write we don't know, but it is all fascinating.

What of the athletes? I think they are ill-served by the coverage so far, which is segueing, inevitably, into drooling. There have been disgusting articles about the sex lives of swimmers, and the gay dating app (OK, dating is a euphemism) Grindr had to deny that it crashed for 24 hours on Monday because the athletes arrived at their fortified village and fell on top of each other. This prurience will doubtless ebb as the athletes start throwing sticks, but the International Olympic Committee didn't help by announcing that it will not spot-check competitors' underwear for unauthorised logos (Logo Wars), although if they drop their shorts they may be dragged into a room by G4S stormtroopers and a representative of the Daily Mail, or at least fined.

It goes on. Paul Allen's Octopus, a yacht so huge it makes the other yachts self-harm, is in West India Dock; the German ship Deutschland, here to host the German Olympic Committee, but which I am now calling the German Sex Boat, is nearby. Around these monsters, in the Bus Lanes of Despair, and in the voices of our leaders, you will watch the real Games.

 

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+48 # stonecutter 2012-07-29 09:29
Whatever this message is, it is overwhelmingly incoherent by an order of magnitude...a couple of points north of gibberish, but still shy of the medal podium.
 
 
+18 # jwb110 2012-07-29 10:28
Quoting stonecutter:
Whatever this message is, it is overwhelmingly incoherent by an order of magnitude...a couple of points north of gibberish, but still shy of the medal podium.

You had to be there.
 
 
+40 # newsmom 2012-07-29 12:10
you had to either either be there long enough to have followed olympic coverage in ENGLAND before the games began; followed overage ad nauseum in England(and some American publications); or understand that this is an English author writing for a British publication for British readers who probably got this just fine...in short, it's an encapsulation of anti-olympic sentiments -- which people across the pond get to express without too many folks going off the deep end
 
 
+15 # vicnada 2012-07-29 19:30
Quoting stonecutter:

You had to be there.

"Paul Allen's Octopus, a yacht so huge it makes the other yachts self-harm...." I am transported! Thanks for this quirky glimpse on all we're missing.
 
 
+3 # indian weaver 2012-07-29 11:00
I gotta agree, I do not understand the point of this writing.
 
 
+32 # gtigerclaw 2012-07-29 12:33
I guess you've never been to London - If you had been there for any length of time, the article makes a lot of sense because London is a place most people in the UK avoid visiting unless it's an absolute life and death necessity. There's nothing logical or coherent about London or the Games.

You got to go through a body cavity search to get in the games.

The Lord Mayor is a complete buffoon and got elected because he was good for a laugh on chat shows not because he could run a city or had any organisational ability.

Just look at the logo for the London games - it took me a month to figure out that it was 2012.

I found the article completely coherent.
 
 
+16 # newsmom 2012-07-29 15:18
Quoting stonecutter:
Whatever this message is, it is overwhelmingly incoherent by an order of magnitude...a couple of points north of gibberish, but still shy of the medal podium.


please read this again. it's not gibberish. it is criticism. really. i wouldn't kid you about this.
 
 
+23 # Kootenay Coyote 2012-07-29 17:57
It's British humour, usually incomprehensibl e to Yanks. Spam, spam, spam, spam, gold medals & spam.
 
 
+14 # maddave 2012-07-29 22:18
Quoting stonecutter:
Whatever this message is, it is overwhelmingly incoherent by an order of magnitude...etc"


One message that was NOT overwhelmingly incoherent was that the two "mascots"--- Wenlock and Mandeville--- were unmistakably two giant, one-eyed, white phallic symbols, significant, most likely, of some Brit's perverse Monty-Python-es que humor.

When one thinks about it, the racial and sexual undertones are simply hilarious; clearly intentional and reminiscent of the old question that I've heard bantered about in Norfolk, VA's black community for decades:
Q: What is white and twelve inches long?
A: Not a daammn thing!

I love it!

A coup that ought to stand out
 
 
+5 # HealthySkeptic 2012-07-31 08:23
Hilarious indeed!

Something that is unmistakeable and disturbing is the money that is required to become the "best" at certain sports. The color line between swimming and say...track is unmistakeable. Does the world really think that people of color cannot swim or are not good at swimming or water polo? Or could it be that talent and physical prowess are not quite as important as having a family who can pay for your lessons and a mommy who does not work and can drive you back and forth to your lessons?

I am not convinced that the athletes who represent the US are the "best" we have to offer.They are the most determined at best and the most priveleged at worst.

I do agree that there are better ways to spend time...and money.
 
 
-21 # She Cee 2012-07-29 10:27
What a stupid article.
 
 
+24 # pazyluz 2012-07-29 11:01
no, stoner, YOU don't get it. It's high hilarity just up a few chords from what you sing. Nobody on our side of the pond even got how bollocks the opening slumdog show was but for the brits, so it's still a private joke. They are curdling in shame for being memorialized with BEAN? Dios mio!
 
 
-29 # johninnc 2012-07-29 11:12
let me guess -
the author is not at all athletic and resents those who do things she cannot dream of
 
 
+39 # newsmom 2012-07-29 12:12
Quoting johninnc:
let me guess -
the author is not at all athletic and resents those who do things she cannot dream of


no, she sees the events as a humongous waste of money in a cash-strapped city, in a previously impoverished neighborhood that might or might not reap any residual benefit from the hoopla.
 
 
+34 # CoyoteMan50 2012-07-29 11:40
IT's all a load of garbage! Big bucks for big corporations, banks and Wall Street. While the average commuter in London puts up with a 14 day fiasco!
It's no longer a celebration of the accomplishments of each athlete it's profit gold mine for big corporations.
 
 
-6 # electawoman 2012-07-29 11:47
My brain hurts trying to get a handle on what in god's name this woman is saying! A button saying "HUH?" would be appropriate.
 
 
+26 # Doc Mary 2012-07-29 11:56
I have been to four Olympics. The kids are wonderful. While for a few it's about getting medals (those are the ones you see on TV), for the vast majority it's about all the hard work it took to get there -
they are wonderful to watch, exchanging pins, taking pictures, being ... young. I also enjoyed Finnish face painters in the subway, rabid Brazilian volleyball fans, the cowbells on the slopes of the ski races, and the New Zealanders who once made me an honorary citizen of their country so I could hold their flag in front of my wheelchair and cheer on the first New Zealanders to have a shot at a medal in the slalom. I love having my wheelchair decorated with other national flags and souvineers, too.

I love the generosity of spirit out in the crowd, and I love the procession of athletes.

But the "show" - the bookends pageantry - which gets sillier every year, and most likely more expensive, does not belong.

So please, can we separate the two? The gathering of young people from the expensive displays of "patrotic" ego?

I have to admit it was amusng to see the outsourced security screw up, and I'm rooting for Atos to implode on TV. What irony - a salute to NHS when it's being dismantled; Atos, hired to dump over 1/3 of all disabled people off welfare no matter their real condition, sponsoring the Paralymics.

The games themselves are a good thing. It is, as usual, the hangers on who are causing the problem.
 
 
+24 # sol4u2 2012-07-29 12:10
For some reason British sarcasm and humor seems to go right over our heads. A little out there and maybe a reread to get the point but yes these are the idiot games! $43 million spent on the opening ceremony?? With Europe now going down the financial slide 43M would go a long way to help the struggling workers trying to feed their kids today... or maybe struggling young athletes who want to play sports but can't afford what it takes. The music wasn't bad but what in the world was the intent of Shaun Bean, just acting stupid, or the huge Bollywood stage show to promote technology - waste of time. The torches lighting was the only ++ and maybe Paul McCartney! The Olympics is now a major mass media corporate shindig with logos, official this and official that and sponsors trying to sell sell sell how in tune the are with the people and how they sponsor this and that! When the focus should be on the athlete, but oh they sponsor that sport now. Just follow the money.... My dad used to love the basketball as his alma mater Syracuse usually had a player or two over the years that made the Olympic team. It used to be that a HS kid could dream of going on to college and possibly have a chance of making the Olymic team. Today, no such dream unless you can get to the NBA! We now have a dream team of professional million dollar atheletes playing Olympic basketball. Guess we have to get used to times changing, step back and try to enjoy!
 
 
+19 # Glen 2012-07-29 13:31
Good points, sol4u2. I do long for the Olympics of the past, when the athletes were the sole reason for the gathering.

The opening ceremony was embarrassing and the symbolism of ripping that tree out of the ground when industrializati on moved in was too much to miss. Sad they did not include the British Empire in suppressing those who are involved in today's Olympics.

It's too much, and shameful that true athletes must put up with the nonsense.
 
 
+12 # Activista 2012-07-29 12:12
Great article - sorry that most critics do not understand. OG (Olympic Games) is OrGy in nationalism.
And yes - I am athletic and fit ... but only Idiot would open US Idiotic TV to watch London 2012: The Idiot Games
 
 
-26 # jimattrell 2012-07-29 12:19
Uh.... Are you from Occupy something or other? Sounds like it?
 
 
+19 # Glen 2012-07-29 12:20
This is hilarious. Of course, "you had to be there", but it is great good British humor. In the U.S. there is little understanding of how things work in Great Britain, especially London, but unless you have attended a summer Olympics you have no idea how a city is manipulated, as when Atlanta ran outta town the poor in order to tear down neighborhoods and hide poverty, much less the breathtaking amount of money spent on every new building, dormitories, food, the truly excessive opening ceremonies, etc.

The author did state that the athletes have not been well served, including delving too much into their private lives - whether a joke or not there is some truth to that.

As a British fellow I heard on the radio stated, the British are encouraged to be excited over various events. "It is necessary to be excited over the Diamond Jubilee". "I do not regret missing the Olympics."
 
 
+11 # JSRaleigh 2012-07-29 12:29
I was listening to NPR this afternoon about the reporters who came to London for the ... what am I allowed to call them, since "Olympics" & "games" are on the list of forbidden words?

Anyway, can someone please explain the difference between "Accredited NON-accredited journalists" and "NON-accredited NON-accredited journalists"?
 
 
-50 # jimattrell 2012-07-29 13:15
You can always tell someone doesn't understand a free economy (that allows anyone to experience the American Dream) when they trash corporations owned by average Americans (within pension and retirement plans) that worked their entire lives to create our country. Exxon is not owned by a bunch of fat cats smoking cigars on the beach. It's owned by teacher retirement funds, 401k accounts etc. How about focusing on the real (White House) problem! Sooner or later Obama is going to run out of "other people's" money.
 
 
+17 # Holmes 2012-07-29 18:35
I am sorry, but your average American multinational no matter who owns them, does not cover themselves with respect. Why should I as an Australian need to pay Microsoft et al an average of about 45% more for their software than the USA, and then they beat about piracy. Regional blocks stop us from ordering directly over the web from the USA.
 
 
+5 # JH Gordon 2012-07-30 05:55
I agree Holmes, Corporations have a license to do business yet many of push a political agenda rather than the products they're licensed to sell. They "create" markets by killing competition. They are the real social engineers and the world is being "logo-ized" by force of monopoloy.

The first duty of the individual investor should be to watch their investment group who, while only following the general order to make money- should be investing in companies committed to doing no harm. Responsible investing is the new method of voting. Business-bankin g-and investing have become like war-Pay attention to the mercenaries you hire.
JH Gordon-
Fireclosure
http://www.smashwords.com/books/view/98807
 
 
+1 # Texan 4 Peace 2012-08-01 11:07
"corporations owned by average Americans (within pension and retirement plans)"... That's downright hilarious. They OWN our pensions and retirement plans, and do with them what they will, whether it's pouring them into the coffers of corrupt politicians, or making them disappear altogether. Somehow interpreting that as regular Americans "owning" corporations is self-mystificat ion of the highest order.
 
 
+9 # barbaratodish 2012-07-29 14:42
There should be POVERTY OLYMPIC "GAMES"! The really poor are THE most innovative and spontaneous, they HAVE to be in order to survive. I would prefer to see their improvisations spotlighted than those who voluntarilly "struggle" for sport diversions!
 
 
+17 # Krulick 2012-07-29 14:52
Have not watched.
Will not watch.
Do not care.
 
 
-24 # Liberalthinker 2012-07-29 15:04
Negative this,negative that...it is, indeed,a stupid article.
 
 
+18 # DurangoKid 2012-07-29 16:41
Perhaps it's because the Olympics have degraded in to something that only tangentially related to sport? Maybe the Olympics have more to do with selling eyeballs to advertisers? Ruinous debt? Wasted resources and labor? Media prattle? Just wondering.
 
 
+13 # Bodiotoo 2012-07-29 16:57
I have laugh at the "they are having sex" articles...Youn g hot men and women with an opportunity to have hot meaningless sex...how odd...

Hope they all have a great time...and remember boys and girls use protection!
 
 
+6 # Urbancurmudgeon 2012-07-30 06:05
If Stonecutter read a little more and cut a little less stone he possibly would have understood the article.
 
 
+1 # Activista 2012-07-30 21:03
The OG OrGy fits perfectly into our MONEY CULTURE - supper nationalism? Article is right on the money.
 
 
-10 # nategary 2012-07-30 10:41
this is easily the worst article thats ever been published on this site. If you're that miserable and cynical about an event that brings the whole world together for a positive cause, go share it with your journal, not the rest of us.
 
 
-2 # Valleyboy 2012-08-01 04:08
Shite article, I've lived in london for the last 7 years and it doesn't make sense to me.
 

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